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Last Modified: August 2023



The Alaska Club (“Alaska Club”) respects your privacy and is committed to protecting it. Please read this Privacy Policy carefully to understand how Alaska Club collects and uses your personal information and data. This Privacy Policy covers all Personal Information that we receive from various sources, as outlined below. By using or accessing Alaska Club’s website(s) in any way, or by engaging in transactions with Alaska Club through any other means, you acknowledge that you accept the practices and policies outlined in this Privacy Policy, and you consent to our collection, use and disclosure of your information in the manner described herein. If you do not agree with this Privacy Policy, please do not use this website or transact business with Alaska Club. 


For purposes of this Privacy Policy, “Personal Information” may include any information that can be used to identify or locate you, such as your name, address, IP address, mailing address, contact information, email address or phone number and other information you may produce to us. Both federal and state law in the United States define Personal Information or Personal Data, as do the laws of Canada, the European Union, and other countries and jurisdictions. This Privacy Policy is intended to include the most expansive definition. However, please recognize that your rights related to Personal Information, and how Personal Information is defined, differ somewhat from state to state and country to country.  


Changes to Privacy Policy. We review this Privacy Policy regularly and may update it from time to time. We will post any changes on this page and may also provide notice of material changes to our Privacy Policy on our website home page. If you object to any changes to this Privacy Policy, you may close your account and discontinue use of our website and services. Each time you use any service of Alaska Club, you agree that the current version of this Privacy Policy applies. 




In connection with our business, we collect and process the following categories of Personal Information of individuals:  

  • contact information (which may include name, physical address, telephone, and email address) 
  • other individual identifiers, including such as date of birth and age, SSN, driver’s license, employer, etc. 
  • payment information, such as credit card type and number, bank account number, etc. However, please note that Alaska Club and its employees will not have access to payment data or store such data on Alaska Club’s servers, other than minimal information such as the last four digits of a credit card or bank account. Additional payment information is accessed and collected only by Alaska Club’s payment processor, as explained further below. 
  • membership history and purchasing history, such as historical purchase records; class and training registrations. 
  • audio, electronic, visual, thermal, olfactory, or similar information. 
  • biometric information and health information you share with us via use of the mobile application, Precor, scan card, or other services. 
  • information necessary to facilitate classes and childcare and memberships for minors. 
  • information regarding your electronic device(s) and IP address . 
  • information regarding your use of our or other services. 
  • internet use information. 
  • information regarding geolocation. 
  • regulatory information (to satisfy regulatory obligations such as tax and other reporting obligations). 
  • inferences about personal preferences and attributes drawn from profiling (e.g., using cookies). 



 General. We may collect Personal Information when you or your employer or organization register an account with us, when you visit our website, when you use our services, software, or mobile applications, participate in a feature of our website that requests or requires your Personal Information, when you otherwise transact business with or communicate with Alaska Club, when you register you or minors under your care for, or attend, programs, classes, camps, or services, when you register for general information on programs and services, when you enter information to facilitate use of equipment or services, when you access premium club features (e.g., hand scanners, or when you visit any facility. 


3rd party payment processor/e-commerce provider. Your payment card information, such as account numbers, is collected and processed via a third-party vendor that specializes in payment processing and has committed to PCI DSS compliance.  


Data obtained for marketing purposes for potential customers or others. We obtain marketing data from third parties that we use to reach out to inform potential customers and others of the services offered by our organization. The Personal Information collected generally includes the email address of a potential customer or other and may also include their name and phone number. We also use the contact information provided to us by our customers to communicate information about our products and services, which may include marketing our products and services. 


Cookies and Other Tracking Technologies: Alaska Club uses tracking technologies such as cookies to collect information from your web browser through our servers or filtering systems when you visit our website(s).  


Cookies are small text files placed on a user’s computer with the user's browser to collect standard internet log information and to enable our website to track a user's activities on the website. We use cookies to: (1) keep you signed in on our website; (2) enable website features for you; (3) help us understand how you use our website and what products or services may be most relevant to you; (4) provide analytics to improve website performance and effectiveness; (5) store user preferences; and (6) facilitate relevant targeted advertising on advertising platforms or networks. Cookies may also be set within emails in order to track how often our emails are opened. We may share this information with our affiliates and service providers. 


You can change your web browser settings at any time to stop accepting cookies or to prompt you before accepting a cookie from the sites you visit. If you do not accept cookies, however, our website may not function properly for you, and you may not be able to use some sections or functions of our websites. 


To learn more about cookies and how to manage and delete them, visit http://www.allaboutcookies.org.  


Flash Cookies. Certain features our website may use local stored objects (or Flash Cookies) to collect and store information about your preferences or your activity on our website. Flash Cookies are not managed by the same browser settings as those used for Browser Cookies. For more information on how You can delete Flash Cookies, please read "Where can I change the settings for disabling, or deleting local shared objects?" available at https://helpx.adobe.com/flash-player/kb/disable-local-shared-objects-flash.html#main_Where_can_I_change_the_settings_for_disabling__or_deleting_local_shared_objects_ 


Web Beacons. Certain sections of our website and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity). 


Information collected may include but is not limited to your browser type, your operating system, your language preference, any referring web page you were visiting before you came to our site, the date and time of each visitor request, and information you search for on our sites. We can also track the path of page visits on a website and monitor aggregate usage and web traffic routing on our sites.  


Information from Third Party Platforms.  If you access our website or communicate with us using your account or account credentials from a third-party owned or operated platform/service (e.g., Amazon, Apple, AWS, Facebook, Google, Shopify, Twitter, etc.), post content from our website to a social network, or use various social media features (e.g.,“Like” button), we may process certain information from the third parties, such as your username, “likes”, location, birthday, comments and reviews, preferences, network reach and influence, and any other information you provided to the third parties in connection with your account. Depending on your account and privacy settings, we may also be able to see information that you post when using these third parties whether or not you are an active customer. We may also collect Personal Information about you from our third party service providers who provide us with e-commerce and/or technical services related to the website. The information you post or provide to third parties, as well as the controls surrounding these disclosures, are governed by the policies of these third parties. 


Special categories of data not collected. The age of a minor varies by jurisdiction. For purposes of the Children's Online Privacy Protection Act (COPPA) in the U.S., the age of a minor protected by such law is under age thirteen (13). You must be at least 13 years old to use this website. We do not actively collect or otherwise process Personal Information from visitors to this website who are minors. We do collect information about minors that is voluntarily provided by their legal guardians for purposes of childcare, youth camps, lessons, programs, etc. 



 We may use and process Personal Information for any purpose that is permitted under applicable data protection laws in accordance with this Privacy Policy. “Processing” of Personal Information includes collecting, recording, organizing, structuring, storing, altering or modifying, retrieving, transmitting, disclosing or otherwise making available to third parties, deleting, and otherwise using or dealing with your Personal Information. We may process your Personal Information with or without automatic means. 


These purposes include:  


  • Our business purposes, including addressing customer service issues; notify you in connection with your request for services; register or administer you, for programs, including loyalty perks or services; processing sales leads, quotes, invoices and payments; collecting debts; planning and conducting trials, consultations, seminars, webinars, and demonstrations; responding to inquiries; providing updates to our services and about upcoming events; conducting web analytics, security monitoring, and business operations and administration; and addressing tax and other regulatory requirements. 


  • Marketing. Alaska Club sends users marketing communications to inform them of new products, services, promotions, or other special events or offers that might be of interest to them, which may include information about products and services of companies that we partner with (“Special Offers”). When you register for one of our products or services, you consent to receiving communications about Special Offers. In connection with Special Offers, we may ask for contact information or other Personal Information. If you would like to stop receiving information about Special Offers from Alaska Club, please see the “YOUR RIGHTS RELATING TO YOUR PERSONAL INFORMATION” section of this Privacy Policy below. 


  • For the Protection of Alaska Club and Others. If Alaska Club, in good faith, determines that you have used the service to menace, threaten, harass, intimidate, or otherwise deceptively pose as another person, or in any other way in violation of law. Simply, if you attempt to use the website or purchase or use a product for any unlawful means, you have no expectation of privacy, and we may use and disclose any and all information for the protection of Alaska Club and others. 


  • Pursuant to Law, Rule or Regulation. If required or permitted to do so by law or if, in good faith, Alaska Club believes that such action is necessary to: (1) comply with laws and regulations or with legal processes; (2) protect and defend Alaska Club’s rights and property or prevent fraud; (3) protect Alaska Club against abuse, misuse or unauthorized use of Alaska Club’s products or services; (4) protect the personal safety or property of our personnel, users of our website or the public; and/or (5) comply with tax reporting requirements, then Alaska Club may use and disclose any and all information as needed. The servers that serve our website automatically identify a computer by its IP address.  


  • Aggregated and de-identified data. We may anonymize data to create statistical data or system usage data, by removing all personal identifiers and/or aggregating your data with other’s data so that it is not identifiable as to any particular person. Such de-identified data may be retained and used by Alaska Club to improve its products and services and for other proper purposes, provided that such retention and use is permitted by applicable laws. 


Legal basis. We base our processing of Personal Information on the need to perform our legitimate activities. We also process Personal Information to comply with applicable law and to exercise our legal rights. We may also use your Personal Information for internal purposes, including auditing, data analysis, system troubleshooting, and research. In these cases, we base our processing on legitimate interests in performing the activities of the organization.  



No sale of Personal Information. We never sell or rent Personal Information to third parties.  


Disclosures of Personal Information. We may disclose or share your Personal Information with other parties in the following circumstances: 


  • Third-party service providers. We use third-party service providers (or subprocessors) to process Personal Information to facilitate your use of our products and services and in the operation of our business. This includes providing Personal Information to third parties for their processing in performing functions on our behalf, particularly the functions listed above in the “HOW WE USE YOUR PERSONAL INFORMATION” section. These functions include processing payments, collecting debts, hosting software, performing security services, analyzing data, performing surveys, administering our website(s), and/or providing technical support services. These third party providers will be contractually and/or legally required to protect Personal Information from additional processing (including for marketing purposes) and transfer in accordance with applicable laws. Under certain data protection laws, including the GDPR, if applicable, we may be liable if a third party subprocessor that we have engaged to process Personal Information fails to fulfill its data protection obligations. 


  • Compliance with law and protecting our legal rights. We may disclose your Personal Information to regulatory bodies if we have a good-faith belief that doing so is required under applicable laws or regulations. This may include submitting Personal Information required by tax or other governmental authorities, or lawfully requested by governmental agencies, including law enforcement and judicial authorities. We may also disclose your Personal Information in order to exercise or defend our legal rights; to take precautions against liability; to protect the rights, property, or safety of Alaska Club or any individual or third party; to maintain and protect the security and integrity of our information system; to protect Alaska Club against fraudulent, abusive, or unlawful acts; or to investigate and defend Alaska Club against third-party claims or allegations. 


  • Corporate Transactions. If a third party acquires all or substantially all of the assets of, or ownership interests in, Alaska Club whether by merger, acquisition, reorganization or otherwise, Alaska Club may transfer its database, including all Personal Information contained therein, to the acquiring entity. 


  • Aggregated and de-identified data. We reserve the right to disclose aggregated user statistics as well as non-personally identifiable information (such as anonymous usage data), in order to describe our services to prospective partners, licensees, advertisers, and other third parties. 



 We may store Personal Information that we have collected (through the means described above) on our premises and in our information system at our facilities, in third party data centers, in the systems of third party service providers, and in cloud storage solutions. Alaska Club is located in the United States.  


Alaska Club stores all information in state of the art physical storage facilities and cloud storage. In doing so, Alaska Club uses appropriate physical, organizational and technological measures to protect the Personal Information you provide to us against loss or theft, and unauthorized access, disclosure, copying, use, or modification. This includes limiting access on a “need-to-know” basis. Where third parties are used to host our products, we use third parties who meet required privacy and security standards. 


However, no electronic data transmission can be guaranteed to be secure from access by unintended recipients and Alaska Club will not be responsible for any breach of security unless this breach is due to its negligence. Although we are committed to employing reasonable technology in order to protect the security of our website, even with the best technology, no website is 100% secure. In transacting business with us through our website, you assume the risk inherent in transacting business online. 


To offer our website, products and services to you, Alaska Club relies on plugins and services from third parties such as internet service providers, email service providers and plugins, calendar plugins, Customer Relationship Management (CRM) systems, credit card processors, and third party data storage. To the extent these providers have access to your Personal Information, we will require that they are legally or contractually committed to comply with applicable privacy laws, In the case of credit card processors, we require that they be PCI DSS-compliant. However, we cannot guarantee with certainty that the computer systems and storage systems whereon these services are offered will not be accessed by unauthorized parties. This is a risk inherent in providing any information or, or conducting any business, online. In transacting business with us through our website, you assume the risk inherent in transacting business online. 



 Company uses technical and organizational measures to protect the Personal Information that we store, transmit, or otherwise process, against accidental or unlawful destruction or disclosure, loss, alteration, or unauthorized access. Our security controls and risk management program and processes are designed to implement appropriate technological and organizational measures to ensure a level of security appropriate to the risks. We regularly consider appropriate new security technology and methods. Security measures implemented include: 


  • Web and database servers are protected using firewalls; 
  • Passwords used for account registration require minimum password strength attributes; 
  • User access is tracked; 
  • Role-based security is applied to system access; 
  • Data encryption is used where appropriate;  
  • Industry-standard security measures are used to protect the security of data while traversing public networks; 
  • Regular maintenance is performed on systems;  
  • Systems are monitored for security;  
  • Payment card information, such as account numbers, is processed via a third-party vendor that specializes in payment processing and has committed to PCI DSS compliance; and 
  • All Company employees are contractually obligated to maintain the confidentiality of Personal Information accessible through their employment. 



 Alaska Club processes Personal Information for a reasonable period of time to fulfill the processing purposes mentioned above. Personal Information is then archived for time periods as required or necessitated by law or legal considerations. Alaska Club reserves the right to delete a customer’s data, including Personal Information provided by that customer, from its system after 30 days from the date of termination of its agreement with the applicable customer. Alaska Club also deletes Personal Information in response to an individual’s request, as set forth in the “YOUR RIGHTS RELATING TO YOUR PERSONAL INFORMATION” section below. 


Alaska Club reserves the right to retain usage data relating to our products and services, as well as data that has been anonymized and/or aggregated, to the extent permitted by applicable laws. With respect to any Personal Information collected by us for marketing or for our own internal purposes, we will retain that data for a reasonable time in order to fulfill those purposes.  


We regularly review our retention policy to ensure compliance with our obligations under data protection laws and other regulatory requirements. We regularly audit our databases and archived information to ensure that Personal Information is only stored and archived in alignment with our retention policy. 



 Unsubscribing to marketing communications: In particular, if we are sending you email communications of a marketing nature, an ‘unsubscribe’ option is provided in the footer of every email. You may also contact us directly to unsubscribe to marketing emails or other marketing communications, at the contact information set forth in the “ALASKA CLUB’S CONTACT INFORMATION” section below. If you have agreed to receive marketing communications, you may always opt out at a later date. 



Our website contains links to other websites. This Privacy Policy applies only to our website, so if you click on a link to another website, you should read their privacy policy. 



If you have any questions about this privacy policy or your Personal Information that we hold, would like to cease receiving marketing materials from us, have any complaints, or would like to exercise any of your other rights related to your Personal Information, please contact us: 


Alaska Club Contact: The Alaska Club, Inc. Member Accounting Office 

Address: 5201 E. Tudor Rd. Anchorage, AK 99515 

E-mail: accounting@thealaskaclub.com 


If you wish to report a complaint or if you feel that Alaska Club has not addressed your concerns in a satisfactory manner, you may also contact your state or local data protection authority.